If you’re ordering custom apparel for your business, school, team, fundraiser or event, one of the first decisions you may face is whether to choose embroidery or screen printing.
The answer isn’t simply that one is better than the other.
Accent Embroidery, the better question is: What are you trying to accomplish?
A business ordering polished polos for employees has different needs than a nonprofit ordering T-shirts for a fundraiser. A jacket that will be worn every week is different from a shirt created for a one-day event. Your garment, logo, quantity, budget and how you plan to use the apparel can all affect which option makes the most sense.
That’s why Accent Embroidery encourages customers in Amarillo and Canyon to come into the store, bring their ideas and talk through the project before making the decision.
What Is the Main Difference Between Embroidery and Screen Printing?
Embroidery creates a design by stitching thread directly into the garment. It has a dimensional, polished appearance and is especially well suited for items such as polos, jackets, hats and work shirts.
Screen printing applies ink to the surface of the garment. It works particularly well for T-shirts, team shirts, event apparel and fundraiser shirts, especially when you need a larger number of items or a design that works better as a printed graphic.
Both methods can create professional custom apparel. The right choice depends on the project.
Consider embroidery when: You want a durable, professional look on polos, jackets, hats, workwear or apparel you expect to use repeatedly.
Consider screen printing when: You need T-shirts or other apparel for an event, school, team, promotion or fundraiser, particularly when ordering larger quantities.
But those are guidelines—not rules. Accent Embroidery recommends looking at the entire project before deciding.
When Does Embroidery Make More Sense?
If you want custom apparel that feels polished and is intended to last, embroidery may be the better choice.
Accent Embroidery often works with Amarillo and Canyon businesses that need custom polos, jackets, hats and work shirts. Because the design is stitched into the garment, embroidery creates a sturdy, dimensional finish that works particularly well for professional business apparel.
Think about the difference between ordering shirts for a weekend fundraiser and outfitting employees who will represent your company throughout the year.
For employee apparel, the goal may be consistency and long-term use. You want employees to look professional when they meet customers, work an event or walk onto a jobsite. An embroidered logo on a quality polo, jacket or work shirt can make sense for that kind of use.
If you’re planning a larger order for your business, Accent Embroidery also has a guide explaining what to expect when ordering bulk embroidery in Amarillo.
When Does Screen Printing Make More Sense?
Screen printing is a strong option when the project calls for T-shirts, larger graphics or larger quantities.
Consider a school, nonprofit or community organization planning a fundraiser. They may need a significant number of shirts that people can wear during an event. In that situation, screen printing may make more sense than embroidering every shirt.
The same can be true for team shirts, event apparel, promotional shirts and other projects where the goal is to put a design on a larger number of garments.
Accent Embroidery offers custom T-shirt printing for businesses, schools, events and other organizations, with garment choices that include cotton blends and performance wear.
Accent’s current T-shirt printing information lists a 24-piece minimum for screen printing. For smaller quantities, customers can talk with the team about digital printing or another option that better fits the project.
The important point is that quantity isn’t the only consideration. Instead of assuming that a certain number of shirts automatically means you should choose screen printing, Accent Embroidery recommends talking through what you need first.

Your Logo May Help Determine Which Option Is Better
This is something customers don’t always consider.
A logo that looks great on a computer screen may not automatically translate perfectly to embroidery.
Today, businesses have more ways than ever to create logos, including AI design tools. But a logo created for digital use wasn’t necessarily created with embroidery in mind.
A design may contain numerous colors, intricate details or elements that need to be adjusted before they can be embroidered effectively and affordably.
That doesn’t necessarily mean you can’t use the logo. It means you should let someone who understands embroidery look at it before you order your apparel.
Accent Embroidery can review your logo with you and discuss how it will translate onto the garment you are considering. In some situations, the logo may be able to be modified or simplified to make it more suitable for embroidery.
That conversation can help prevent a customer from choosing a garment or decoration method first and discovering later that the design doesn’t work the way they expected.
Why the Garment Matters
Choosing embroidery versus screen printing isn’t only about the artwork. What you’re putting the design on matters.
Polos, jackets, hats and many work shirts lend themselves naturally to embroidery because the stitched logo complements the structure and purpose of the garment.
T-shirts and event shirts frequently work well with screen printing, particularly when the design is larger or the shirts are being produced for a group.
But even within those categories, there are choices.
Customers can come into Accent Embroidery and actually look at garments, compare colors, feel different materials and consider different shirts or jackets before placing an order.
That can be especially valuable for businesses. A shirt may look great online but feel completely different when you hold it. A particular color may look different next to your logo. One style of polo may be appropriate for office employees while another makes more sense for employees who work outside.
Not sure which garment is right for your project? Browse Accent Embroidery’s online catalog to explore T-shirts, polos, jackets, hats, workwear and other apparel before coming into the store to see options and talk through your project.
Accent also has a helpful guide to the best shirts for logo embroidery if you want to learn more about choosing a shirt for an embroidered logo.
For more information about embroidered garments and logo options, visit Accent Embroidery’s Embroidery & Monogramming services.

What About Cost?
Budget absolutely matters, but the lowest initial price isn’t always the only consideration.
A fundraiser ordering a large number of T-shirts has a different objective than a company investing in branded jackets for its employees.
For one project, keeping the cost per shirt manageable may be a major priority. For another, the priority may be creating professional apparel that employees can wear repeatedly.
Logo complexity can also affect the project. That’s another reason Accent Embroidery recommends discussing the design, garment, quantity and purpose together rather than choosing a method based on price alone.
If you’re planning an order, bring Accent your idea and tell them what you’re trying to accomplish and what budget you’re working with. They can walk you through the available options.
Why Coming Into a Local Embroidery and Screen-Printing Shop Matters
You can order custom apparel from countless websites.
But a website can’t always tell you that the jacket you’re considering doesn’t feel the way you expect, that another shirt might work better for your employees or that your logo needs to be adjusted before it is embroidered.
That’s where working directly with a local company can make a difference.
Accent Embroidery has been in business for more than 13 years and is locally owned and committed to the Amarillo-area community.
Customers can walk into the store, look at garments, compare colors and styles, show the team their logo and explain what they’re trying to accomplish.
Maybe you’re outfitting employees. Maybe you’re planning a fundraiser. Maybe you need shirts for a school or team. Maybe you simply know you want your logo on something, but you don’t know whether it should be embroidered or screen printed.
You don’t have to know the answer before you walk through the door. Helping you figure that out is part of the process.

Embroidery or Screen Printing? Start With Your Goal
So, which is better: embroidery or screen printing?
Neither method is automatically the right choice for every project.
If you’re choosing professional polos, jackets, hats or workwear and want a durable, polished finish, embroidery may make sense.
If you’re creating T-shirts for a fundraiser, team, school, promotion or event—especially in larger quantities—screen printing may be the better direction.
But your logo, garment, quantity, budget and intended use all matter.
That’s why Accent Embroidery’s advice is simple: start with the vision for your project.
Bring your logo and ideas into the store and talk with the team. You can look at garments, compare colors and styles, discuss embroidery and screen-printing options and determine what makes the most sense before you place your order.
Accent Embroidery offers embroidery, screen printing and other custom services for businesses, schools, teams, organizations and individuals throughout Amarillo, Canyon and the surrounding area.
Visit Accent Embroidery at 3433 Plains Blvd., Suite 700, Amarillo, TX 79102, or call 806-352-3600 to talk about your project.
Frequently Answered Questions
Is embroidery better than screen printing?
Not necessarily. Embroidery is particularly well suited for polos, jackets, hats and professional workwear when durability and a polished appearance are priorities. Screen printing can be a great choice for T-shirts, events, teams, fundraisers and larger quantities. The best option depends on your garment, logo, quantity, budget and intended use.
Can my business logo be embroidered?
Many business logos can be embroidered, but the design should be reviewed first. Logos with numerous colors or complicated details may need to be modified or simplified for embroidery. Accent Embroidery can review the artwork and help determine the best approach.
Can I see garments before ordering custom apparel?
Yes. Customers can visit Accent Embroidery in Amarillo to look at garment options, compare colors and styles and discuss their logo and project with the team before ordering.
Is screen printing good for fundraiser shirts?
Screen printing can be a practical choice for fundraisers, events, schools and organizations that need custom T-shirts, particularly when larger quantities are involved. The best method still depends on the design, garment, quantity and budget.
Does Accent Embroidery serve Canyon, Texas?
Yes. Accent Embroidery works with customers in Amarillo and Canyon, Texas, as well as customers throughout the Texas Panhandle.